Startup growth and mentorship
Uxcel
Users like to call us Duolingo for UX Design. Uxcel is used by 330k+ designers and design-first companies to learn and improve their design skills through gamified, interactive learning.
Acquired 130k+ users
Converted 8k+ paying users
Generated $450k+ new ARR
70k+ app installs in 7 months
100%+ MRR growth
edtech
Currently a part of
Product Marketing
Growth Marketing
B2C
B2B
PLG
GrowthMentor
Mentoring startup marketers and founders, focused on helping them go to market, faster.
Extremely impressed by Lazar. I've had a lot of GrowthMentor sessions but the one with Lazar was by far the best. He was incredibly generous with his insight and shared a ton of practical advice which I know is going to have a profound impact on our marketing analytics.
Toby Dietz, co-founder @ hairqare.co
mentorship
Early-stage Startup Growth
Product Marketing
Growth Marketing
Product Launches
MarketingOps
PLG
Univerzum Accelerator
Hosted early-stage marketing and GTM session for the startups in the '23 batch, and to mentor one team. The team that I worked with won the demo day and non-equity grant worth $20k.
startup incubator
Growth Marketing
Product Launch
User Acquisition
Mentorship
GTM
Checkly
Checkly is a B2B developer tool in the synthetic monitoring space, backed by Mango, CRV and Accel (Series A startup)
8500+ new users
44% customer growth
Lowered PPC CAC by 11x
Optimizing PLS & PLG efforts
$220K+ new ARR in 4 months
b2b devtools
Growth Marketing
Demand Generation
Demand Capture
User Acquisition
Product-led Sales
PLG
Joberty
Joberty is an angel-backed marketplace where people in tech anonymously share their experience working for tech companies. Served as Head of Growth
4600+ users in pre-launch
Scaling team from 1 to 15
Building growth loops & WoM
Optimized outbound sales
hr marketplace
Growth Marketing
Demand Generation
Demand Capture
User Acquisition
Product Launches
D Inkubator
For two batches, I've been invited to lecture and educate startups in the ideation phase with go-to-marketing strategies and how to go from beta to first 100 paying customers.
startup incubator
Growth Marketing
product launch
user acquisition
speaking
GTM
Glorify
Glorify is an all-in-one design tool, focused on eCommerce businesses, raising $2M seed round from EU-based VC. Served as Head of Growth.
From 2.4k to 20k+ users
$1M revenue in 5 months
PH Golden Kitty Nominee
3rd Product of the Week on PH
19% community to user CR
SaaS - Design Tool
Growth Marketing
User Activation
Community Building
User Acquisition
Product Launches
Hashnode
Hashnode is a community focused developers (now blogging platform for developers), backed by Sequoia’s Surge, Accel, and Salesforce Ventures.
From 900 to 7600 new users per month
Launched a sub-product that acquired 5000 users in 30 days
2000/mo new users from Twitter only
Developer Community
Growth Marketing
Social Media
User Acquisition
Product Launches